Web analytics and paid advertisements
With web analytics, we can monitor your online channels and the visitors behavior? Where do they coming from? What content do they would like? And much more.
With these detailed informations, you will detected what works the best and then steer your web channels in the right direction. In the business world, advertising and marketing are the key to a company’s success. They are strongly connected and cannot subsist one without other. Even a great product or service would not be successful without the opportunity to be shown to the customers.
By far the most common way of paid advertising is pay-per-click. This type of advertising is popular on networks like Google Ads. It’s allows companies to use pay-per-click and so receive the payment from their ad.
The focus of Pro marketing
The emphasis is on identifying actions based on your organizational and user goals, using website data to determine the success or failure of those goals, leadership strategies, and improving the user experience.
With paid advertising, you have support metrics and conversion-focused metrics. Support metrics provide you with a wide variety of information that acts as directional guides to even more relevant conversion metrics. The final sets of numbers show the actual results.
Advantages of Pro marketing
- We want to know your website visitors: With the detailed geodata of your website users, we can target relevant areas for your services and product marketing. These will help you with where and when it is the best to invest the time and the budget for the marketing.
- See the customers needs: With these insights, you can quickly see the traffic levels and the popularity of your website. Thanks to this information, you can adjust your website strategy in order to increase the traffic.
- We can direct the users’ attention: While managing the user experience, we can direct his/her attention to your channels and get to desired action. We will prepare an analysis of the user activity, which will show you exact results of the performance and efficiency of all your channels. Based on the results we will adjust the content to achieve the best customers.
- Vidimo potrebe strank: Z vpogledi lahko vidite stopnje prometa in priljubljenost spletne strani. Glede na pridobljene podatke lahko nato prilagodite strategijo na svoji spletni strani v prid povečanju prometa.
- Paid advertising is measurable: With digital marketing, you can track key performance indicators to determine what works and what doesn’t. Whether you’re using the search engine optimization, paid advertising, or any other digital process, you’ll always have the access to the value date.
- Establishing relationship with your audiences: Buy good-quality promotion of your business on digital channels, we will support stronger and better relationships with your audience. You will be able to answer audiences questions directly and address any of other concerns. This leads to your company being viewed as a trusted and reputable. All things considered digital channels allow you to easily reach the right users really interested in your website.
Challenges for Pro marketing
- Too much data analyzed: The challenge for all the companies using the web analysis is the large amount of the outcome data that are difficult to utilize without the proper analysis. And we are here to help you with this!
- Data security: It is important that your data is always under a maximum protection.
- Increased competition and costs: The increase of the companies on social platform also increase the amount of competition. When different brands are fighting for the attention of a certain target group on platform it might cause difficulties. Our goal is to create effective campaigns that will win among the others.