Marketing automation and CRM solutions
Marketing automation involves the use of software to automate marketing activities. We automate repetitive marketing activities, such as email marketing, social media publishing, and advertising campaigns, to achieve greater efficiency and provide a customer-tailored experience.
Marketing automation is a powerful tool that enables companies to operate efficiently and smoothly perform routine marketing processes.
CRM stands for ‘Customer Relationship Management’ and refers to all the strategies, techniques, tools and technologies that companies use to develop, retain and acquire customers. The CRM system is a tool to help companies sell, market and manage services.
The focus of Pro marketing:
We will enable you to automate your web channels, create and market content and pay search strategy.
The main goal of CRM is to integrate and automate sales, marketing, and customer support. With CRM software, we will collect your customers data and documents into a one single database, allowing users to easily access it and manage it.
Advantages of Pro marketing
- Efficiency: With automation, you can reduce your staff costs and free up their time to work on major, strategic projects.
- Coordinating marketing and sales: Thanks to combining sales and marketing automation to the same software, you will be able to reconcile your business goals.
- Customized marketing strategy: Together with automation, we will enable you an accurate data collection, that will provide you and your team accurate insight and more time to create relevant content.
Challenges for Pro marketing
- Platform Integration: Despite all the integrations being offered by distributors of the marketing automation and solutions, it is still a challenge to set up integration between different platforms and tools.
- Creating the automation: Given the large number of platforms, the automation can be a real challenge for many marketers.
- Consistent content creation: One of the most important challenges for companies, is a consistent content generation, which is the key to success in marketing and advertising.